Two weeks free. Cancel in one tap.
Don't go it alone.Start building momentum on what matters.
Pick 1 to 3 goals by Monday each week. Share and reflect on Friday.
Name someone you trust to see your progress: they download zero apps and create no account. Talk it over with them if you want to, but you never have to.
No app to learn. No 5am starts. About seven minutes a week, on a Sunday and a Friday. It does ask you for one thing, which is a name. If you already know whose, that is the whole prerequisite.
Simple, low-friction accountability, about seven minutes a week. Every other way of doing this needs both of you to sign up for something. This one only needs you.
Two weeks free · $19/mo after · Cancel anytime in one tap
Sam and Dana saw this.
Your life hasn’t fallen apart. It just isn’t where you want it to be.
Maybe everything changed in a single moment. More often it was a quiet series of reasonable trade-offs. Work asked more of you, responsibilities stacked up, and the things you wanted for yourself moved to next week. Then to next month.
So you go looking for answers. The habit apps, the journals, the workshops, the productivity systems. Maybe you work on it in therapy, or with a coach, or at midnight reading about how other people got back on track.
Some of it helps. But between the breakthroughs, the ordinary week is still a solo sport, and when real life gets in the way the momentum goes with it. What you are left holding is the quiet assumption that you did not try hard enough.
If you have ever had a manager, a coach or a team, you have had this before. It was built in: somebody expected an answer every week and noticed when it slipped. Then you left, or the kids arrived, or the job changed, and nothing took its place.
You don’t lack willpower. You were left to navigate the weekly drift alone.
A question for you
If the next twelve months went the way you wanted, what would be different?
Four moves, and the whole of it fits in a week.
Name the gap
A short assessment across the eight parts of a life, health, work, money, purpose and four more, to work out which one is asking for your attention right now. You cannot be intentional about something you have not named.
About a minute, and nothing leaves this browser unless you ask for a copy.
Choose three
Every Sunday you pick three things that move you forward, or that clear the load you have been carrying around. Three is enough to matter and few enough that you will actually choose, which is the part that does the work.
You
The people you named
They see Sunday and Friday. Wednesday is yours, and nothing about it is sent to anybody.
Up to three people see it
Invite the people already in your life whose opinion actually lands. They get two emails a week and nothing else: the three goals you chose on Sunday, and done or not done on Friday. No account, no app, nothing to install on their side.
Sunday
Three goals you chose.
Friday
Done or not done.
That is all they get.
Private by default: only the people you name see anything, and you can remove them at any time. See exactly what they get
Reflect, and compound
You answer on Friday, and anything still open comes back the following week, smaller, in the words you used the first time. Small gains compound, and fifty-two Fridays put you somewhere drift would not have taken you.
76%
reached their goals, or got at least halfway, when they wrote them down, told one person, and sent that person an update every week.
43% of the people who only thought about their goals got there. The weekly update to one person is most of what sits between those two numbers, and it is the whole of what this costs $19 a month to run.
Matthews, Dominican University of California.
$19 a month, and the first one is free.
The first payment lands after two closed weeks. Cancel in one tap, and cancelling inside those two weeks means nothing is charged.
What I believe
I built KeMA for myself, because I was tired of tools that treat a person like a system to optimise. You do not need another cold plunge or a habit tracker with a streak to protect. You need clear intentions, a routine simple enough to keep, and one person standing in your corner.
I have run my own weeks through it since the first version, and the things I kept putting off started getting an answer. So I made it something other people could use.
If you have thoughts on any of this, I would like to hear them. Every email comes to me.
You will know inside two weeks.
What you get isn’t a transformation. It’s a year where the things that actually mattered got an answer, and somebody you like watched you do it.
Two weeks free · $19/mo after · Cancel anytime in one tap
What does it cost?
$19 a month, or $180 a year, which works out at $15 a month. The first two weeks are covered either way, so the first charge lands two weeks in, and two closed weeks is enough to judge on. Cancelling is a one-tap button, and cancelling inside the first two weeks means nothing is charged. If a payment lands after that and the rhythm was wrong, write me a sentence and I send it back.
How much time does it actually take?
About seven minutes a week. Four on Sunday to pick and word your three, one on Wednesday for a single tap, and two on Friday to answer. There is nothing daily and nothing to schedule with anybody.
Why only three goals?
Because a twenty-item list and a fifty-day streak both break the first week real life gets in the way, and what breaks with them is the part you were counting on. Three is small enough to finish in a bad week and big enough to be worth doing in a good one. Five is a wish list. Three is a decision, and choosing is the hard part. There is a body of work on this: finishing an easy thing next to a hard one discharges most of the pressure to do the hard one, and it works best when you tell somebody about the easy one. A tool with infinite rows lets that happen quietly. Three does not.
Who should I pick to see them?
Start with the person you would tell first anyway, usually the one you live with. That is where the conversation actually happens. After that: a close friend, a mentor, an old boss, a coach you are already working with, the peer who always asks the sharper question. It is more often the person closest to you than the most impressive one, and it helps to tell them it is coming before the first email lands. A text is enough. Two minutes a week is the whole of what it asks of them. You can name up to three, and one is plenty to start with.
What if there is nobody I want to name?
Then start on your own. The weekly rhythm is complete without a second person: you still pick three, still answer on Friday, still get next week drafted from your own words, and a miss still comes back smaller. You can add somebody the moment there is something worth showing.
Can I use this if I am a coach, or already working with one?
Yes, either way. If you have a coach, name them as the person who sees your three and the weekly rhythm becomes the execution between your sessions rather than something you reconstruct at the start of the next one. If you are the coach, the same thing works from your side: you see what your client set on Sunday and how it went on Friday, without chasing anybody for an update.
What do they see, exactly?
The three you set and the answer you gave on Friday. Why something is still open, and anything you wrote in a reflection, stays with you. You can remove them at any time and they stop receiving anything immediately.
Do they have to sign up?
No. No account, no password, no app, nothing to install. They get two lightweight emails a week and one optional tap to let you know they saw it.
Who else can see any of this?
Nobody. Only the people you name see anything, and what they see is the three you set and the answer you gave. Your wheel, your reflections and why something is still open stay with you. Nothing is public, there is no feed, and nothing is sold or shared. Remove somebody and they stop receiving anything immediately.
What happens when I miss one?
Nothing happens to you. The goal comes back the following week, smaller, in the words you used the first time. Missing a goal does not cost you money here and nothing on the screen changes its tone. The people you named see it, and that is the week their one tap is worth the most: a hand if you want one, a time to try again, or just that they saw it. A miss is the moment having someone in your corner starts to pay.